About Liquid Elements


our philosophy

Our passion for cars is what drives us. We firmly believe that car care doesn't have to be boring or monotonous, but can and should be fun. Our cleaning products are more than just tools: they are statements! Developed according to the principles of “easy to use” and “simply clean”, because no great effort or knowledge is required to achieve excellent results with our products.



We act not only sustainably and socially, but economically and ecologically smart: We develop our own formulations, produce in Germany and maintain direct control over almost all processes in the supply chain. Our years of experience and constant exchange with our community make us experts in care and cleaning products, which is reflected in the quality and variety of our products.

5 reasons why it has to be Liquid Elements.

Strong customer proximity

Suggestions and wishes
We pass it on directly to development.

Attractive prices

We offer products with
of the highest quality at affordable prices.

Broad product portfolio

With us there is something for everyone
what about it; from microfiber cloths to car care and specially developed polishing machines
including accessories.

Continuous optimization

Our products and
In the spirit of sustainability, processes are subject to constant change.

Breathtaking scent experience

With our diverse
Smelling your car makes washing twice as much fun.

Sebastian Schäfer

Our history

With the aim of revolutionizing the car care industry, Sebastian founded the Liquid Elements brand in 2003. Since then, we have been developing and producing vehicle care products and polishing machines in Ennepetal that inspire. After the team and our portfolio have grown steadily, we moved into our new headquarters in the old train station in Hagen Haspe in 2023.